Small Business Marketing Guide to Google Analytics
The Small Business Marketing Guide to Google Analytics
“What you do not measure, you cannot control.” ~ Tom Peters
A great way to measure your small business marketing website efforts is, in part, with Google Analytics. Google Analytics is a powerful application for tracking traffic patterns on your website. It’s completely free, and it integrates with other Google properties (e.g., AdSense, AdWords, etc.).
For many small business owners, Google Analytics can seem like a tricky tool to start with. But, that’s because those business owners didn’t have this step-by-step guide to Google Analytics success. The Small Business Guide to Google Analytics was prepared by our friends over at SimplyBusiness.co.uk.
Check out the graphic below to see how comprehensive the training is…then, click on the graphic to be taken to the interactive training modules.
Click image to open interactive version (via Simply Business).